Work Experience

• Assistant Product Owner & Senior Software Engineer, TenMax

  Jan, 2020 - Present

  Lead technical transformation initiatives and cross-platform integration projects for advertising technology solutions. Direct a development team in delivering containerized solutions while ensuring system reliability and scalability.

  • Successfully led the complete modernization of advertising platform from PHP/Java to React/Java(Azure) stack. Improved system reliability by implementing unit testing framework and achieving over 60% code coverage across critical business functions.

  • Spearheaded technical implementation of strategic partnership with Gojek(GCP) through effective resource allocation and cross-team coordination, successfully delivering POC project that secured long-term collaboration.

  • Architected and implemented comprehensive integration with Facebook and TikTok advertising APIs, including campaign management, reporting, and audience lookalike features.

  • Led the development of Momoshop's e-commerce advertising system, completing implementation within 3 months to capture significant revenue during Double 11 shopping festival.

  • Architected and implemented a high-performance API service for digital signage advertising, featuring intelligent caching mechanisms to efficiently handle 300+ concurrent requests from display terminals.

• Senior Software Engineer, TenMax

  Mar, 2016 - Dec, 20193 years 10 months

  Led critical system enhancement initiatives for the advertising management platform, focusing on performance optimization and code quality improvement.

  • Resolved critical reporting delays by optimizing database performance, reducing generation time by 50% (minutes to seconds).

  • Led the strategic refactoring of the advertising management system by implementing modern design patterns and modular architecture, resulting in 10% reduction in legacy code complexity.

  • Established systematic unit testing practices and CI/CD workflows, increasing deployment efficiency by 30% and reducing production bugs by 50%.

• Software Engineer, Truetel

  Aug, 2014 - Feb, 20161 year 6 months

  Led development and maintenance of messaging systems for telecom clients, including SMS platform maintenance and new voicemail system implementation while ensuring system stability.

  • Provided end-to-end technical implementation for system expansion to new telecom client. This expansion validated the system's adaptability and created a new revenue stream for the company.

  • Maintained critical telecommunication services for existing clients, including message service and voicemail systems.

  • Analyzed customer issues, proposed technical solutions, and implemented approved changes while ensuring system stability and performance.

• Engineer, Artie web design

  Oct, 2013 - May, 20148 months

  Collaborated with project planners to translate client requirements into customized website solutions, delivering tailored web experiences that met specific business needs. Managed complete web development lifecycle from requirements gathering to final deployment, ensuring high-quality implementations that aligned with client expectations.

  • Delivered multiple custom website projects by managing complete development lifecycle from requirements analysis through deployment, consistently meeting project timelines and quality standards.

  • Established effective communication channels with project planners and clients, ensuring accurate requirement gathering and successful project outcomes.

• Associate Engineer, Open Life

  Dec, 2012 - Sep, 201310 months

  Contributed to the development and maintenance of a points reward platform serving multiple corporate clients, gaining foundational experience in full-stack development and business-critical system maintenance while working within an agile development environment.

  • Collaborating with senior developers to understand best practices in system architecture and code quality, establishing strong foundation in software development methodologies.

Skills

Education